Building South Africa’s next ecommerce powerhouse

The Foschini Group (TFG) is one of South Africa’s leading retail groups, and through its new technology division, TFG Labs, it is looking to become an equally prominent ecommerce player.

TFG Labs was launched earlier this year with the aim of building the largest, most reliable, and most profitable ecommerce destination on the continent.

This is a lofty goal considering it is competing with Naspers’ Takealot and JD Group’s Everyshop. However, there is good reason to take this business venture seriously.

TFG Labs is headed up by ecommerce heavyweights Claude Hanan and Luke Jedeikin, who built South Africa’s most successful online fashion retailer, Superbalist.

Through TFG, they have access to 29 retail brands that trade in fashion, value, jewellery, accessories, sporting apparel, cellular, homeware and furniture.

Armed with deep pockets through TFG and a country-wide network with hundreds of stores, TFG Labs has an excellent foundation to build from.

To make the most of these valuable assets, TFG Labs is investing heavily in its technology capabilities.

Hanan told MyBroadband to win at the omni-channel retail market, technology must become a core competency.

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Source: Mybroadband

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